Founding Group · June 2026

30 days. Daily habits. One group chat.

A 30-day challenge for adults in the UAE serious about building daily habits — health, training, sleep, focus, whatever matters to you — with a real group around it.

Starts
1 June 2026
Group size
25 spots
Where
UAE-wide
Founding rate
AED 350

A 30-day challenge. You pick 3–5 daily habits. You report every day in the WhatsApp group with a screenshot, photo, or short note. We track streaks and completion. The group does the rest.

No coaches. No motivational quotes. No wellness fluff. Just a small room of adults showing up every day, with receipts.

The format.

01

Pick Your Habits

3 to 5 daily habits. Verifiable. Realistic. The kind worth holding for 30 days.

02

Roll Call, Daily

Drop your list in the group chat with ✅ or ❌. Screenshot or photo as proof.

03

Streaks & Shields

Every 10 perfect days earns a shield — a bankable rest day that doesn't break your streak.

04

The Group Does The Rest

Side conversations. Quiet competition. Real accountability with people whose discipline you respect.

Built for some.
Not for most.

Not for you if
  • You want a free wellness group
  • You need a coach to fix your life
  • You'll ghost on day four
  • You take banter personally
For you if
  • You want to build real consistency
  • You're done with apps you stop opening
  • You want a serious room around it
  • You show up

The bar exists.

A small set of structural rules keeps the group serious. Full details in the rulebook — link below.

Sick Days

2 per challenge.

Full pause, no penalty, no impact on streak. No justification required.

Shields

+1 every 10 days.

Earn a bankable rest day for every 10 consecutive perfect days. Stockpile or spend immediately.

Removal

Real consequences.

Missed check-ins 3+ days, zero completion 3+ days, or under 50% per week — you're out.

Knockout Track

Optional. Sharp.

AED 500 deposit. Miss one habit — it goes to charity. Survive 30 days — deposit returns. No prize pool.

Clear, public,
no upsell.

Standard
Any monthly challenge, after founding window closes.
500 AED
3-Month Pass
Three consecutive challenges. AED 400 per month effective.
1,200 AED
6-Month Pass
Six challenges. AED 333 per month effective.
2,000 AED
12-Month Pass
A full year. AED 292 per month effective.
3,500 AED
Knockout Deposit
Optional. Separate from entry fee. Refundable if you finish all 30 days clean.
500 AED

Discounts: Alumni save AED 100 on any future challenge. Bring a friend → AED 100 off for both, stackable up to 50% of fee. Where multiple discounts apply, the larger one wins.

Common questions.

What counts as a verifiable habit?

Something you can prove you did with a screenshot, photo, or short note. The habit just needs to be daily, measurable, and you have to be able to show it. Some examples:

• 45+ minutes of training (any kind — gym, run, swim, padel, yoga)
• 8,000+ steps
• Lights out by 23:00
• At least one serving of vegetables and one of fruit daily
• No alcohol
• 10 minutes of reading (no phone)
• 10 minutes of meditation
• No screens after 22:00
• Cold shower
• Journal entry

What doesn't count: "be more present" (not measurable), "drink water" (too vague to prove), "go to the gym 3x this week" (not daily).

Do I have to do fitness or sport habits?

No. The challenge works for any kind of daily habit — health, sleep, nutrition, reading, focus, screen time, mindfulness, whatever matters to you. The format is the same: pick 3–5 things, do them daily, prove it.

You can build a habit list that's entirely about sleep and nutrition. You can mix training with reading and journaling. You can focus on screen time and bedtime. The bar is consistency, not intensity.

How is daily reporting done?

You drop your habit list in the WhatsApp group chat with ✅ or ❌ next to each item, plus a screenshot or photo where it makes sense. Late check-ins by the next morning are fine. Going silent for 3+ days gets you removed.

You screenshot or photograph what's relevant yourself — we don't pull data from any tracker automatically. Keeps the loop honest.

What's the knockout track?

An optional commitment device for people who want a sharper edge. You put down a separate AED 500 deposit. Miss a single habit on any day — your deposit is donated to a UAE-registered charity (Beit Al Khair Society). Finish all 30 days clean — deposit returned in full.

This is not a prize pool. There is no winner payout. The structure exists purely to put real stakes on your discipline.

Do I need to be in Dubai?

No. Open to participants across the UAE — Abu Dhabi, Sharjah, Ras Al Khaimah, anywhere. The challenge runs in a WhatsApp group, fully remote. Any in-person meetups during the month are organized by members, for members.

Can I change my habits mid-challenge?

You commit to your list during onboarding. Mid-challenge edits only with organizer approval — and usually only if your original choice was genuinely flawed (e.g., your circumstances changed, or the habit was poorly defined). Don't pick habits you might want to swap later.

What happens after the 30 days?

The challenge chat winds down on day 30. You get invited to the alumni group — no daily reporting, just members from past challenges sharing what they've kept up, what they've added, and what they've learned. You also get a discount on any future challenge.

Refund policy?

Full refund if you change your mind before the challenge starts. No refunds once the challenge begins. If you get removed for inactivity, the fee is not refunded — the bar exists to protect group seriousness.

Is this for women, men, or both?

Both. Mixed groups by default. The format works regardless. The bar is discipline, not demographic.

One group chat.
25 spots.
June 2026.

Apply via WhatsApp. Three quick questions, payment, you're in. Founding rate locked through 29 May. Applications close 31 May.

Apply on WhatsApp